Hooker Furniture Launches It's First Solid Wood Collection

Hooker Furniture announced that it is set to unveil the Montebello Collection at the October High Point Market. The 25-piece collection of bedroom, dining room and occasional furniture is aimed at discerning consumers who demand fresh styling while appreciating the value and durability of solid wood construction.  It is available in two color combinations: a two-tone look with a combination of white on solid poplar with brown solid alder tops or a single finish look with a brown finish on solid alder.

Featuring casual traditional styling, the collection carries an aesthetic that is updated for today with slightly smaller scaling.  “Our research shows that the solid wood segment is growing faster than any other segment of the case goods business,” said Pat Watson, vice president of merchandising at Hooker Furniture. “The classic traditional styling and the availability of two distinct finishes will appeal to a wide range of consumers.”

The alder has a traditional nutmeg brown finish called Carob Brown that is hand-planed and softened to create a naturally aged look, and then hand rubbed for enhanced softness. The poplar, meanwhile, has a sandblasted soft white finish called Danish White with a low sheen that delivers a soft, casual look.

“Many of our retail partners have been asking us to do solid wood for some time,” said Watson. “Even though veneers have been used in furniture construction for centuries, solid wood has always been an important niche.  We’re excited about the growth potential it represents.”

Key pieces in the Montebello Collection are a panel bed with an adjustable height headboard. Both storage and non-storage footboard options are available.

Other bedroom pieces include a 12-drawer break-front dresser, a landscape mirror, a five-drawer chest, a three-drawer shaped bachelor’s chest, a three-drawer nightstand and a drop-leaf telephone table. In addition, the collection has a modestly scaled master chest that stands 69-inches tall and provides ample storage space for either stacking or hanging garments.

Dining room pieces are headlined by an 82-inch rectangular table with a 20-inch leaf and built-in leaf storage.  A 56-inch round leg table with an 18-inch leaf provides comfortable seating for six. An 88-inch tall sliding-door display cabinet provides a dramatically tall storage option.  A 76-inch buffet ships with interchangeable wood and glass doors offering both dining and entertainment functionality.

Two occasional settings include an all-wood 48-inch rectangular cocktail table with a matching rectangular end table and a 38-inch round cocktail table with matching 24-inch round end table.  Finally, a 56-inch by 28-inch writing desk provides a home office desk option.

The new collection will be on display in Hooker Furniture’s High Point showroom, space C-1058 of the International Home Furnishings Center.


About Hooker Furniture: Founded by the Hooker family in 1924, Hooker Furniture Corp. is a designer, marketer, manufacturer and importer of case goods, leather furniture and fabric-upholstered furniture for the residential, hospitality and contract markets. The company also domestically manufactures premium residential custom leather and custom fabric-upholstered furniture through its Bradington-Young, MARQ and Sam Moore Furniture brands. It is ranked among the nation’s largest publicly traded furniture sources, based on 2016 shipments to U.S. retailers, according to a 2017 survey by a leading trade publication. Hooker Furniture’s corporate offices and upholstery manufacturing facilities are located in Virginia and North Carolina, with showrooms in High Point, N.C., and Ho Chi Minh City, Vietnam. The company operates eight distribution centers in North Carolina, Virginia, California and Vietnam. For more information, visit hookerfurniture.com.

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IKEA Updates IKEA Place App to Continue Offering Home Furnishing Ideas and Inspiration through Artificial Intelligence

IKEA reports that their app, IKEA Place, adds new features that combine Artificial Intelligence and Augmented Reality. The app was first launched in 2017, allowing people to virtually place true-to-scale models of IKEA furniture in their own homes. Now people can do more than just place furniture; they can get smart home furnishing tips and recommendations based on curation, context and behavior.
 
To make the app more inspiring and easy-to-use, IKEA Place now comes with interior design ideas to inspire, solve furnishing challenges and just make people smile. The app lets you define areas you want to furnish and provides unique and relevant suggestions based on your preferences and IKEA home furnishing knowledge. With the new features, you can furnish a whole space with just a few taps. You can also point your camera at any piece of furniture, anywhere, and find the most similar IKEA product instantly.
 
The ultimate goal is to inspire people through combining technology with knowledge of how people live their lives. “Sometimes we all need that little bit of inspiration that sparks new ideas,” says Gerry Rogers, Digital Transformation Leader at Inter IKEA Group. “That’s exactly what we want to achieve with IKEA Place.”
 
With many more features in the pipeline, IKEA Place will continue to bring new ways of experiencing IKEA to new and existing customers. But technology only tells half the story. “In the bigger perspective, IKEA Place is not about AR or AI. It’s about making IKEA home furnishing expertise more accessible. To do so, we are looking into the newest technologies, not for the sake of technology, but to create a better everyday life for the many people” says Gerry.
 
The updated IKEA Place app is now available on supported iOS Devices (iPhone and iPad). An updated Android version is planned for the near future.
 



About IKEA:  IKEA offers well-designed, functional and affordable, high-quality home furnishing, produced with care for people and the environment. There are several companies with different owners, working under the IKEA Brand, all sharing the same vision: to create a better everyday life for the many people. Inter IKEA Group is the group of companies that connects IKEA franchisees with range development and suppliers and aligns the overall IKEA strategic direction.
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Surya Releases Fall 2019 High Point Market Event Schedule

Surya recently announced their event schedule for the upcoming Fall High Point Market. From panel discussions with industry experts to earning CEUs or kicking back after a long day, the Surya showroom is a key market destination. This season’s event lineup includes discussions with top editors from leading publications such as Interior Design Magazine, renowned author and interior design podcaster LuAnn Nigara, and accomplished designers David Santiago, Jill Erwin, Don Massenburg, Sandra Funk and Taylor Spellman to name just a few.

Surya will also be hosting daily breakfast, lunch, hors d’oeuvres and cocktails in the showroom.

EVENT LISTINGS

RSVP at https://surya.com/events-rsvp/

Designer Panel Discussion: Trends: Timely + Timeless
SATURDAY, OCTOBER 19 | 1:30PM
Trends change often. So, the question for designers is how do you communicate home design trends with your clients or potential clients and how do you implement them in your projects for timely – and timeless – appeal? Moderated by Diane Falvey, Editor in Chief of Furniture, Lighting and Decor Magazine with successful interior designer panelists, David Santiago, Jill Erwin, Marisa Wilson, Debbie Auer and Cheryl Luckett.

Surya Buyers Only Party
SUNDAY, OCTOBER 19 | 6:00PM-11:00PM
Celebrate the Fall season with Surya and enjoy complimentary cocktails, hors d’oeuvres and live music.

IDS Member Luncheon and Showroom Tour
SUNDAY, OCTOBER 20 | 1:00PM
Members of IDS are invited to join us for a lunch and a tour of the Surya Showroom with IDS Executive Director Jenny Cano.

Designer Panel Discussion: Confidence Sells
SUNDAY, OCTOBER 20 | 2:00PM
IDS and MyDoma Studio presents an in depth discussion on how having both design confidence and self-confidence is a recipe for success. A panel discussion moderated by author and interior designer podcaster, LuAnn Nigara, with accomplished interior designers, Sandra Funk, Taylor Spellman and Lori Paranjape.

Designer Panel Discussion: Flat Fees and Packaging Your Design
MONDAY, OCTOBER 21 | 10:00AM
The business of design is changing rapidly, evolving along with the internet of things, the increased exposure of home renovating and design television programming and social media. This panel moderated by author and interior designer podcaster, LuAnn Nigara, will discuss how to evolve your fee structure and package your design to maximize your business potential with successful interior designers, Don Ricardo Massenburg Jr., Wendy Woloshchuk and Sara Brennan.

Presentation: Digital Disruption in the Design World
MONDAY, OCTOBER 21 | 2:00PM
Today’s designers are constantly being fed new ways to find inspiration, new product information, and design tools. How do you navigate the digital waters with even more options on the horizon; from VR to AR, presented by Interior Design Magazine, Pam McNally: EVP, Digital, SANDOW.

ASID Member Breakfast and Showroom Tour
TUESDAY, OCTOBER 22 | 9:00AM
Members of ASID are invited to join us for a breakfast and a tour of the Surya Showroom followed by a CEU presentation on The Guide to Area Rugs.

CEU Program: The Guide to Area Rugs (0.1 CEU)
TUESDAY, OCTOBER 22 | 10:00AM
This course will demonstrate materials, fabrication and application practices that will improve designers’ ability to provide informed rug style solutions for clients.


About Surya: Surya is the premier one-stop source for coordinating accessories for a broad range of lifestyles and budgets for both the residential and hospitality markets. An expert at translating the latest apparel and interior design trends, Surya artfully combines color, pattern and texture to offer more than 60,000 fashion-forward accessories, including rugs, pillows, throws, wall decor, accent furniture, lighting, decorative accents, and bedding. The brand also provides innovative display, merchandising and training solutions to support retailers in successfully promoting and selling home accessories. Surya has showrooms in Atlanta, Chicago, Dallas, High Point, Mexico City, New Delhi, and Toronto. For more information, visit surya.com.

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Inaugural Vietnam International Furniture Fair 2019 to Kick Off in November

The Inaugural Vietnam International Furniture Fair (VIFF) 2019 will be held from November 27th through 30th, 2019 at the Saigon Exhibition and Convention Center, Ho Chi Minh City, Vietnam. The event is organized by Binh Duong Furniture Association (BIFA) with the collaboration of Taiwan Furniture Manufacturers Association (TMFA), two furniture manufacturing powerhouses.

VIFF serves as both an export event targeting global buyers as well as an import fair serving Vietnamese importers. A platform to showcase not only top local Vietnamese manufacturers, visitors can expect the participation of foreign invested factories producing furniture and related products from Taiwan, Japan, South-Korea, China, Malaysia, France. These companies are based in major furniture manufacturing hubs such as Binh Duong Province, Binh Dinh Province, Dong Nai Provinces, Ho Chi Minh City as well as regions all over the country.

Buyers can also expect to see high quality products on display from leading manufacturers predominantly from China and the Southeast Asia countries during this event in November.

A wide array of products will be available at VIFF 2019. The categories include bed room sets, dining sets, kitchen cabinet, flooring, office furniture, outdoor furniture, interior furnishings, decorative accessories and materials, hardware and fittings, and more.

As co-organizers, both BIFA and TMFA are committed to ensure the success of VIFF. A big-budget and aggressive marketing campaign targeting exhibitors and buyers both domestic and overseas is being implemented. The organizers are confident of huge turnout from new and traditional markets such as USA, Europe, Japan, China, South Korea, Australia, South East Asia and so on.

By attending VIFF 2019, buyers will gain access to the latest designs and the most competitive suppliers in the country and the region. Likewise, by joining VIFF 2019, exporters will be able to reach out to buyers globally.

For exhibitors participation, you can email the international sales representative at casey@apsmediagroup.com, For visitors registration,  visit www.FurnitureAndFurnishing.com/VIP.
For more information, visit www.viff.com.vn.


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